Supermarket giant Asda has revealed it plans to build a new 60,000 sq ft store and up to 1,500 homes as part of a redevelopment of its existing Park Royal site where it has been located for over 40 years.
Asda will be building the homes in partnership with property developer Barratt London as it seeks to also create a new town centre for the local community.
No details have been revealed as to how high each building in the planned development will be up nor how many buildings it will consist of.
An application for full planning permission is expected to be submitted by end of the year.
Asda has indicated that around 500 or a third of the homes planned will be offered as affordable housing. While there are also plans for a car park of around 400 spaces for Asda shoppers, there won’t be any parking for residents at the development which is across the road from Central Middlesex Hospital.
A petrol station currently on the development is also expected to feature as part of future plans for the site.
Ian Lawrence, head of mixed-use developments at Asda said: “Asda’s venture into mixed-use property re-development marks a significant milestone for the business. By working with leading developers like Barratt London, we are able to maximise the full potential of our property portfolio for the first time. This allows us the opportunity to better serve local communities like Park Royal, with a new flagship store fit for the future, whilst creating windfall sites for housing delivery.”
Craig Carson, managing director of Barratt West London commented: “We are proud to be partnering with Asda on their first mixed-use development. At Barratt London, we have a strong track record in both rejuvenating brownfield sites and delivering new homes in the Borough of Ealing, so it’s a partnership and site that makes perfect sense for us.
Mr Carson added: “This transaction is a sign that there is still land to be unlocked in the capital and reflects one of the markets largest land transactions since 2019. The redevelopment of Park Royal will have a huge impact on the area, with the new town centre unlocking new commercial opportunities for local businesses and providing a new hub for the local community. While the proposed delivery of 1,500 new homes will play a vital part in the Old Oak and Park Royal regeneration plans and will help to unlock much needed new and affordable homes in Ealing.”
